Broadcast Skills – Radio and TV Interviews

Next Broadcast Skills open course : 30th May 2012

All open courses held at the Mosaic Media Training Suite, Colchester, CO1.

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DURATION 1 day
DELEGATES 4 people
OVERVIEW Tackle the media on a level playing field! 

The day focuses on effective preparation for radio and TV interviews and offers practical tips and advice on how to handle journalists and a media interview situation. The main thrust of this session is the effective preparation and delivery of key messages in both a proactive or challenging interview situation. Delegates will gain a real insight from Mosaic Publicity’s trainers into what journalists are looking for, as well as practical one-to-one interviews for radio and TV, together with plenty of constructive critical feedback on content and presentation

AIMS A stimulating one-day workshop for key spokespeople, with plenty of hands-on experience and exercises covering:
• Understanding what makes a good story
• Conveying key messages
• Preparing for and undertaking interviews on TV and radio
• Handling challenging questions
PROGRAMME
9.00am Welcome, introductions and outline of the day
9.15am Interview preparation workshop -• Understanding the opportunity• Key messages• Soundbites• Difference between print and broadcast• Difference between radio and TV
9,45am Preparing key messages
10.00am Radio interviews – One-to-one
10.45am Playback and feedback
11.15am Refreshments
11.30pm Radio interviews – Phone-in-style
12.15pm Playback and feedback
1.00pm Lunch
1.30pm Preparing for a TV interview• The TV soundbite• Presentation skills• Body language
2.00pm One-to-one TV interview – outside
2.45pm Playback and feedback
3.00pm Refreshments
3.15pm One-to-one TV interview – inside
4.00pm Playback and feedback
4.45pm Questions and close
Sample course programme. Timings are approximate.  £295 + VAT per person. Please note all open courses are subject to a minimum number of delegates.
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